QX55 STARTUP

Test drive of the new premium INFINITI QX55 crossover in Azerbaijan. A top-tier event for the most demanding guests: journalists and bloggers.

To properly convey the exclusiveness of the new INFINITI model, the event was thought out to the tiniest detail, and the luxurious locations around the city of Baku became an excellent platform for photoshoots and exciting car trips.

C4's achievements:

• We shipped the cars from Russia to Azerbaijan when the restrictions were at their tightest;
• We picked unique locations for the test drive;
• We created a user-friendly mobile app for all participants.

Artyom Derbenyov, Customer Representative
Ruslan Orudzhev, Account Director
Anastasia Sobinyakova, Project Supervisor
Daniil Lukashov, Project Manager
Dmitry Poslushaev, Technical Director
Vitaly Malov, Concept Author
Xenia Skopintseva, Art Director
Maria Degtyarenko, Manager
Ekaterina Shchibrya, Customer Workflow
Denis Karpushkin, Provider Workflow
Alexander Novokshonov, Copyright Manager